Late June and early July is the time of year where I usually have two days culminating a week of preparations...

Suppose you are an entrepreneur, like many of those youths see today entrepreneurship as the only way out of the unemployment crisis certain countries of the world are immersed in.

I return to this article from a presentation back in 2003, to prove how the BCG growth matrix is not just a theoretical tool only applicable to the large firms and multinational, but a fascinating tool perfectly of being applied by any SME.

Most entrepreneurs fail on their ventures because since the beginning of the journey, these entrepreneurs fail to understand the meaning and the implications of the two most important elements on any new business venture: Value creation and value capture.

Due to certain specific features several countries across the globe are constituted by companies that in the majority of their cases are linked to work business processes more than the generation of solutions through the development of their own final product.